Sick of low value thin air products?
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Member since: Sep-09-02 12:32:54 PDT
Location: United Kingdom
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Sick of low value thin air products?

I Need That! are proud to be different!

We offer physical Audio, Video and Photo Products with Duplication or Master Resale Rights!

“WE BELIEVE THAT TO SUCCEED YOU MUST CONTROL A PRODUCT OR SERVICE THAT PEOPLE WANT TO BUY”

Therefore we strive to create and source products that fill the following…. “10 Golden Rules”..

1. Control.
You absolutely MUST control the product or service you offer. Whether you invented it, wrote it, manufacture it, have reproduction rights, are a sole importer or whatever, if YOU are not setting the PRICE, MARKETING and SUPPLY - your entire business model is subject to the changing fortunes of others, and you are not in control.

2. Wanted.
You need to offer a product  that people do not NEED to buy, but WANT to buy.

3. Something that is easily understood.
If your product has an educational element - if the customer needs instruction, education or a demonstration before they will buy, you are pushing an elephant up the stairs
 
4. Cheap to produce or reproduce.
Ideally, the product should cost pennies to produce, yet have such a high value to the customer it easily sells for much more - because of what it DOES not what it IS.
Books & music CD’s are a good example - they are bought for the value of the content, not the value of the delivery media (paper & plastic).

5. Easy and cheap to ship.
If your product is heavy, or bulky (or even frozen!) the cost of storage and shipping will cut deep into your profits and increase your workload.6) Be genuinely useful & desirable to the customer.In other words, it should either stroke their ego, solve a problem or make them money!
 
7. Something you own and/or control.
The more you rely on other people to deliver your promise to the customer, the riskier the whole business is. Ideally it should be something you can produce at will, in abundance. Forget commission, distributor or affiliate selling - you should aim to keep 100% of the available profit!

8. Something your customers will want to hang on to.
This keeps your returns down, and also makes for satisfied happy customers, who will then recommend you in person & in print.

9. If possible, should be non-fashionable, and non-seasonal.
People of all ages should want your problem-solving product all year round!

10. Requires little or no customer service or technical support.While you are dealing with support issues you are taken away from making money :)

Visit http://www.ineedthat.co.uk


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